Creative direction, branding & graphic design for brands looking for their magic sparkle.
I help brands and businesses turn their big ideas into thoughtful, personality-filled designs that sparkle, shine, and
Every project is a little different, and that’s exactly how I like it. Whether you need a fresh identity, an extra creative brain, or some design magic for a specific project, here’s how I can help.
A little magic, however you need it.
Branding & Art Direction
From fresh new identities to giving established brands a little extra sparkle, I bring creative vision, strategy, and personality together to make brands truly shine.
Digital & Web Design
From beautiful websites to eye-catching digital campaigns, I create thoughtful designs that connect with your audience and make your brand shine on every screen.
Print & Graphic Design
Because great design doesn’t stop at the screen! From brochures and packaging to signage and large-format graphics, I bring your ideas to life with creativity, precision, and a little design magic.
Here’s some of my past (and cool) clients
Molly Blooms
Sustainable Irish Florist
Cali & Co
A fun online store for cat accessoires
Bosley’s Books & Gifts
An indy pop-up bookstore.
Mairie de Louveciennes – Centre Communal d’Action Sociale
Mairie de Louveciennes Affiches pour le Centre Communal d’Action Sociale…
SOL – Sunna Designs
SOL Solar Exterior Lighting About the project Sol by Sunna…
Speaking & Sports with Pascal
English learning made fun for kids.
FabLab
A digital fabrication lab for kids.
Marymount Paris
France's oldest international school.
GIN Paris Conference
A youth climate change conference.
So how does it work?
Like any empire, good brands are not built overnight, it’s a big investment of time and resources. To ensure that we use our mutual resources efficiently, I follow a comprehensive process that are broken down into 4 big steps:
Contact & Onboarding
Get in touch with me via my contact form and I’ll schedule a call. Once you’re happy to go ahead with the project, you’ll be sent a welcome packet.
Ideas & Strategy
At this stage, we delve deep into your business to identify a design direction that resonates with your target audience.
Design & Review
Using the strategic design direction you’ve chosen, I will create a branding concept and present it to you in a full brand presentation.
Brand launch time!
Once you’ve approved your final designs and you’re feeling excited, all files will be packaged up with the Brand Guidelines document.
Hi, I’m Barbara!
I’m a Paris-based, American-born designer with a knack for blending creativity, strategy, and a little sprinkle of magic into brands that feel alive.
I’m also a bookworm, a mom, and a novice gardener (former black thumb).
✨ My superpower? Turning your brand dreams into designs that don’t just look good but feel good—authentic, magnetic, and 100% you.
Say goodbye to dull stock photos and cookie-cutter templates. Let’s build something uniquely dazzling that speaks directly to your audience’s heart.